Nonowa and the creatures
Nonowa and the creatures are little characters in chibi form who originated from various memes, mostly from Nico Nico Douga.
ののワ (Nonowa) or ののワさん (Nonowa-san)
A chibi form of Haruka that always has a "のワの" like face (pictured of the right). She was originally a meme on 2chan, as a textual way to make reference to Haruka. Eventually, it evolved into the chibi depicted on the left. Nonowa has received official recognition by the creators of THE iDOLM@STER, who used the chibi to promote THE IDOLM＠STER 4th ANNIVERSARY PARTY SPECIAL DREAM TOUR’S!! and NBGI's campaign on Nico Nico Douga.
- Nonowa also shows up in THE iDOLM@STER (anime) as a toy in the Taktsuki home during Episode 7.
- It appears several times in THE iDOLM@STER Neue Green for Dearly Stars manga series, showing up almost once per chapter.
- Nonowa makes a cameo in THE iDOLM@STER 2: The world is all one!! singing the TOWN theme.
A purple creature that resembles Yayoi. It's expression never changes.
Chihaya as the indestructable Bakura enemy from the Namco game Xevious. This creature was created to make fun of Chihaya's figure.
A chibi form of Makoto as a catgirl.
ほめ春香 or ホメ春香 (Home Haruka)
When the promotion on Playstation Home (PS3) added a Haruka costume, the creepy face and body texture became a meme. This version of Haruka Amami started spinoffs all over NicoNico Douga, ranging from MMD models to medley interference. It is considered one of the three most popular derivative characters on pixiv an MikuMikuDance (the others being Shiteyanyo and Kimeemaru). She is often described as a lunatic or very insane.
- Home Haruka is actually referenced in THE iDOLM@STER 2: The world is all one!! manga as a fake smile Haruka puts on during a LIVE rehearsal.